Know Your Customer Avatar | Why knowing your Customer Avatar / Persona is Important for Small Business Marketing| Simplifying Marketing for Small Business 2019

Know Your Customer Avatar | Why knowing your Customer Avatar / Persona is Important for Small Business Marketing| Simplifying Marketing for Small Business 2019

Your Customer Avatar or Customer Persona is so important… As a small business, trying to market, grow your business and get more customers it has never been more important to know who your ideal customer is.

This isn’t just a marketing activity or tool, knowing details about your customer avatar such as: how much they earn, where they shop, their pains, goals, frustrations… Even giving them a name and a face; can help with decisions in every aspect of your business.

In this week’s video, I show you just how and why it is important to know your customer and produce a customer avatar or customer persona document for your small business and marketing.

Watch out for next weeks video where I show you how to put together the customer avatar document, and give you a free template to fill in yourself.

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Does Marketing your Small Business Frustrate You | Simplifying Marketing for Small Business 2019

Does Marketing your Small Business Frustrate You | Simplifying Marketing for Small Business 2019

Does all the marketing advice and all the different social media advice lead to overwhelm when marketing your small business?

With all the things we “should” be doing… Blogging, Podcasting, Videos, Email Marketing, SEO, Content Marketing, Flyering, Networking and so on…

Do you just end up doing nothing, or trying to do too much and not get results?

In this week’s video I understand your pain and give you 3 simple steps to take when you are thinking about your marketing.

This is the first video in the Simplifying Marketing series from me, Chris Huskins, where I promise to help simplify your marketing efforts as a small business owner, entrepreneur or startup owner.

If you are overwhelmed by marketing, watch this video!

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